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AMERICAN COWMAN UPDATE
April 11, 2007 FACILITIES NUTRITION HEALTH PASTURE & RANGE GENETICS Search American Cowman >
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Our Perspective
Lessons worth sharing
National Environmental Education week is being celebrated from April 15 - 22, with Earth Day being recognized on April 22. What does this mean for the ranching community? Consider it an opportunity to share the story of how you care for the land with local school children, or even your local media. Make it a week to help educate others about the important role ranchers have in the environment.

Anne Lewis, South Dakota Project WET (Water Education for Teachers) and president of Environment Education Connections of South Dakota, a network of environmental educators within the state, says that environmental education has come a long way since the 70's which is when the environmental movement first gained prominence.

"It used to be that environmental education was environmentalism," Lewis says. But environmental education has broadened its scope says Lewis. "In the environmental ed world we like to say we teach people how to think, not what to think."

The goal of environmental education, she says, is to get people to act in a "responsible environmental" manner.

So take time to share your knowledge of the environment with others. In this issue of American Cowman Update we also ask you to share your mistakes with others. Troy Marshall highlights why business gurus say mistakes can be a good thing. Read on and enjoy this issue.

For another interesting read, click on the following link (beef-mag.com/mag/beef_selling_beef_not/) for a story from the March issue of BEEF about a small eastern Washington rancher who has found profit selling direct to consumers looking to buy niche beef.


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Cowman Commentary
When was the last big mistake you made? By Troy Marshall, BEEFMagazine
Business gurus ask this question in a lot of different ways, but their point is really quite simple. The problem usually isn't that a business is making too many mistakes but that it's not making enough mistakes.

Business gurus make the case that if you're not experiencing failures, then you're not taking enough chances, stepping outside of the box, or thinking boldly enough. Such advice is easy to disregard in agriculture, however, as just about every day presents several minor disasters that need fixing.

Problems, however, aren't the same as aggressively attempting so many new things that you're discovering what doesn't work. It's difficult to break out of a commodity mindset, where everything is essentially done the same, and your constant focus is on making incremental changes rather than trying innovative new ideas.

Even when we commit to being willing to accept failure, and to think outside of the box -- and not just in terms of making incremental improvements -- there's still a major obstacle. That is trying to create something revolutionary.

Being radical isn't something that makes a typical cattleman get excited. But the important thing to remember is that being radical doesn't mean you have to reinvent or re-imagine your business from the beginning. It means implementing five or six new things in your business that potentially can result in a revolutionary breakthrough.

What mistakes have you learned from in your beef operation? We invite you to visit the American Cowman website (www.AmericanCowman.com) and share your lessons learned through our blog. To share your comments click on this link: blog.americancowman.com/community_blog/


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This Week’s Tip
Distiller's grains not for horses
With the continuing drought in many areas, horse owners are often forced to provide supplemental feed to their animals. South Dakota State University Extension horse specialist Mark Ullerich offers these guidelines:

* Ullerich says founder is often a concern when feeding concentrates to horses. He says the best rule of thumb is to offer no more grain than .5% of the animal's body weight at one feeding. Thus for a 1,100 lb. brood mare that's about 5 pounds of grain.To read the complete article, click on the headline above.


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Industry Events
North Dakota Grazing Conference is May 1-2
A free two-day seminar titled "Grazing Behavior: Understanding and Managing Livestock, Wildlife, Plants, Soils, and People" and presented by Utah State University professor and researcher Fred Provenza will be held May 1-2 at the Prairie Knights Casino and Resort in Fort Yates, ND. The event is being sponsored by the North Dakota State University Hettinger Research Extension Center.

Provenza will focus on how behavior influences food and habitat selection among animals, and using examples from a variety of landscapes, he will show how behavior can be used as a tool for changing the distribution of grazing animals around riparian areas; for controlling weeds and managing fire breaks; for minimizing damage to economically valuable crops by wild and domestic herbivores; for enhancing and maintaining biodiversity; and for reducing losses in animals from toxic plants.

For more information call (701) 567-4323 or visit www.ag.ndsu.nodak.edu/hettinge/


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Kentucky Angus Field Day and Tour Set For May 19
The Kentucky Angus Association has set its annual field day for May 19. The Central Kentucky Angus Association (CKAA) is hosting the event that includes a tour this year.

The day begins with tour buses leaving the CKAA Pavilion in Danville at 9:30 a.m. Tour stops include a joint stop at Cliffside Farms and C & H Cattle Co., both at Lancaster; lunch stop at Akers Farm, Lancaster; Branch View Angus, Hustonville; and Tarter Gate, Dunnville.

Once the tour returns to CKAA, John Crouch, American Angus Association executive vice president, will provide information about the Association and its programs. The day will conclude with at steak dinner.

There is no cost to attend the field day and tour, but individuals interested in attending should pre-register by contacting Anne Clark at 606-247-2433 to ensure bus and meal availability by May 1. For more information about the Kentucky Angus Association, visit www.kentuckyangus.org.


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Gallagher has a field staff of 26 fencing professionals willing to come to your farm or ranch to review your needs, troubleshoot your problem or simply discuss your future plans. Rotational grazing, predator problems, horse fencing or any fence related issue; we will likely be able to provide you with an effective and affordable solution!

Check out the Gallagher web site for the professional nearest you.

Beef Bookshelf
Reads for Ranchers: Part 1 By Kindra Gordon
Looking for innovative, out-of-the-box ideas for your ranch business? Turn to the pages of some books that aren't all about beef -- but instead offer business, leadership and brand marketing insight.

Frequently speakers at beef events quote a great book that they've read. Often times, the book has little to do with beef, but the principles being taught offer some unique cross-over ideas for successful business innovation -- whether you're a rancher, own an ag business, or are in a leadership position within the industry.

Take for example the book Good to Great: Why Some Companies Make the Leap...and Others Don't by Jim Collins. This is one that Barry Dunn, executive director of the King Ranch Institute for Ranch Management at Texas A&M University-Kingsville, and Colorado State University professor Tom Field have promoted to beef audiences for several years.

The book poses the questions "Can a good company become a great company and if so, how?" To read the complete article, click on the headline above.


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Health
Pay attention to cow body condition scores
Statistics indicate reproductive losses cost the U.S. beef and dairy industries $1 billion annually -- making it an important issue for cow-calf producers.

The challenge is optimizing reproduction while keeping costs down, and beef producers have to do that across very diverse environments, explains John Hall, Extension beef specialist at Virginia Poly Technical Institute.

Hall shares a few management strategies targeted at improving reproductive efficiencies in beef cattle. To read the complete article, click on the headline above.


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Technology
Largest U.S. wind project pending approval
A proposed $3 billion, 750 turbine wind project in Tehachapi, CA, that will be the largest in the United States if it's approved by state regulators. Alta Wind Energy's proposed project, in partnership with Oak Creek Energy Systems Inc., would cover 50 square miles and generate possibly 1,500 megawatts.

The current largest U.S. wind project generates about 750 megawatts, half of Alta's proposed project. Last December, Southern California Edison signed a 20-year power purchase agreement to buy electricity from the project. The project awaits the approval of the California Public Utilities Commission. And while some avian-related concerns have been raised over the project, Georgette Theotig, an executive member of a local chapter of the Sierra Club, says her organization has given conditional approval to the project.

While the project should be monitored for environmental impact, she said that her organization supports "any technology that doesn't pollute the air or use limited natural resources."


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Table Of Contents
> Our Perspective
> Cowman Commentary
> This Week’s Tip
> Industry Events
> Beef Bookshelf
> Health
> Technology








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