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In this down market, decorate cakes that celebrate two ways to cope:
shopping to stimulate the economy and cocktails to forget it. Novelty
cakes, such as this cosmopolitan martini cake, make great designs for
any occasion. Another idea is a shopping bag. Both cakes are geared
toward women, but with a few adjustments, they can be ideal for anyone.
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Nothing says spring like flowers and butterflies. This decorated
cake's emphasis on pastel colors makes it a perfect component to a
variety of spring displays. The attention to detail, such as pearlescent
airbrush color, fondant pearls and sparkly butterflies, helps make this
cake stand out from other designs. It is sure to attract customer
attention and garner sales.
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story
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Ford Culbertson, executive pastry chef and co-owner of Rolf's
Patisserie, Lincolnwood, Ill., received the American Culinary Federation
(ACF) Central Region Pastry Chef of the Year Award at the 2009 ACF
Central Regional Conference held in Schaumburg, Ill., last month.
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more of this story
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General Mills, Minneapolis, selected Lubeley's Bakery and Deli in
St. Louis as the second grand prize winner in the company's 2008
Merchandising Makeover: Pillsbury Bakery Edition contest, presented in
collaboration with the Retail Bakers of America (RBA).
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A recent Chicago Area Retail Bakers Association (CARBA) event taught
chocolate design for high end cakes and pastries.
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story
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