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In Today's Newsletter
 > French Meadow Bakery expands healthful offerings
 > Natural and organic claims bring bakery challenges
 > Seeking a universal baking standard
 > Americans consuming more whole grains
 > Capitalize on the healthful baked products market



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June 3, 2009


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Today's bakery consumers demand the best of both worlds: great taste with less guilt. BakeMark's wide variety of "better-for-you" ingredients, from No Trans Fat to All Natural, delivers just the right mix for you and your customers.
www.yourbakemark.com

Healthful Baking
French Meadow Bakery expands healthful offerings
Under new ownership, this bakery continues to build its brand identity—a name consumers associate with innovative, nutritionally enhanced products.
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Natural and organic claims bring bakery challenges
While consumers' interest in natural and organic products grows, bakers struggle with sourcing, labeling and certification issues.
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Seeking a universal baking standard
At present, bakers must implement their own safeguards by having programs in place that protect the quality and safety of their products and facilities. These bakeries seek a method by which they can be assured their suppliers also meet mandatory standards “free-from regulations” governing special dietary needs and allergen-free products.
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Trends
Americans consuming more whole grains
Whole grain consumption among Americans is up 20 percent since 2005, according to the Whole Grains Council (WGC), Boston.
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Looking Forward
Capitalize on the healthful baked products market
Stay on top of the healthful baked products market by attending the Healthy Baking Seminar on Sept. 23 in Boston. Brought to you by Baking Management and Modern Baking magazines, this year’s program includes topics such as: upcoming trends, latest options in sugars & sweeteners, how to tailor your products for children & young adults, food safety, superfruits/healthful inclusions, and more! Registration also includes admittance to the Natural Products Expo. Register by July 29 and save $130! For the complete agenda and to register, visit www.bakingconferences.com
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Today's bakery consumers demand the best of both worlds: great taste with less guilt. BakeMark's wide variety of "better-for-you" ingredients, from No Trans Fat to All Natural, delivers just the right mix for you and your customers.
www.yourbakemark.com



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