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This issue of List & Data Strategies is
sponsored by Lake Group Media, Inc.
Powerful Business
Leaders...
AMERICAN CITY
BUSINESS JOURNALS' publications are available throughout the country
in some of the nation's fastest growing markets. Entrepreneurs rely on
these regional publications to keep informed about business
developments, trends and issues in their local markets. Target these
subscribers who are owners and top managers of small companies and
influence all business purchases.
Contact Daniel
Grubert at (914) 925-2449 for more information.
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List and Data Tips
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How
Many Web Buyers Will You Have for Next Year's Catalog
Circulation?
Multichannel merchants need to look at their order flow
of Web buyers and break down the Web orders into as many granular
segments as possible. You can tell what is going to happen to sales by
looking at when different Web segments start buying, and how the number
of Web buyers accelerate, plateau and slow down.
The key is to segment your Web customers by the type of buyers. To find
out how to do this, click here.
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When
All You Know is an E-mail Address...
With a large and active e-commerce marketing list -- one
that's CAN SPAM compliant, platinum-plated and enhanced with dozens of
self-provided data points on life-stage, category purchase history, and
technology usage, you can pretty well match any product to its likely
purchaser.
But what if you don't have that depth of information? What if the only
thing you have is the very minimum of information? What if all you have
is an e-mail address? Click here to find out what you need to know about certain
e-mail addresses.
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Sponsored by:
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This issue of List & Data Strategies is sponsored by Direct Media,
Inc.
Increase Your 2007 List Revenue
Wondering what you can do in 2007 to increase list income? As we all
know, every year it seems to get harder and harder, however, there are
steps you can take to maximize every opportunity. We outline them in our
free report, "20 Ways to Increase List Revenue." No obligation, no
strings attached. Just click here to
obtain your report today and begin to increase list income
tomorrow!
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Unleashing
the Potential of Transactional E-mail Messages
How can marketers avoid missing out on key touch points
in a budding customer relationship? Find the right partner to integrate
transactional messaging into the marketing platform, use the right
tools, and focus on applying the following best practices to customize,
track, and optimize transactional messages.
By adhering to these guidelines for the purpose of fully harnessing the
potential of transactional e-mails, marketers can strengthen customer
loyalty, add value to their organizations, and boost sales.
Click here for more.
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Sponsored by:
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This issue of List & Data Strategies is sponsored by NCOF.
Join Hundreds of Your Industry Peers at the Operations & Fulfillment
Event of the Year!
Register Early and Save
Mingle with hundreds of industry colleagues and take away ideas and best
practices to: exceed customers' expectations, get the most from your
workforce, boost efficiencies, streamline operations, resolve operating
challenges, and more.
Visit www.ncof.com. Use SOURCE CODE
OF3 when registering.
Co-Presented by Operations + Fulfillment and The DMA.
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Abacus
Indicator
According to the Abacus 2006 Multi-channel Annual Trend
Report, sales trends continue to vary significantly by product category,
ranging from increases of 75% to declines of 86%.
For more, including the top and bottom product categories in terms of
growth, click here.
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Sponsored by:
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This issue of List & Data Strategies is sponsored by ACCM.
ACCM - The Largest Conference for Catalog, Internet & Multichannel
Merchants
May 21-23, 2007
Boston, MA
The Annual Conference for Catalog and Multichannel Merchants
(ACCM) is the only conference devoted exclusively to merchants who
need to understand, segment and market to today's customers and
prospects across an array of media and channel choices. ACCM will help
you to Create the Ultimate Multichannel Marketing Mix by focusing
on the strategies you need to successfully integrate your catalog, web,
store, phone, sales force, distributor, e-mail and other marketing
channels. Register by January 12 and Save up to $400 on your full
conference registration! Simply use MULTICHANNEL MERCHANT savings code
E01. www.accmshow.com
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You are subscribed to this newsletter as #email#
To inquire about sponsoring this newsletter, please contact William
Camaraza at 305-448-6168 or wcamaraza@prismb2b.com
To get this newsletter in a different format (Text or HTML),
or to change your e-mail address, please visit your profile
page to change your delivery preferences.
For questions concerning delivery of this newsletter, please contact our
Customer Service Department at:
Customer Service Department
MultiChannel Merchant
A Prism Business Media publication
US Toll Free: 866-505-7173
International: 847-763-9504
Email:multichannelmerchant@pbinews.com
Prism Business Media
9800 Metcalf Avenue
Overland Park, KS 66212
Copyright 2006, Prism Business Media. All rights reserved. This article
is protected by United States copyright and other intellectual property
laws and may not be reproduced, rewritten, distributed, re-disseminated,
transmitted,
displayed, published or broadcast, directly or indirectly, in any medium
without the prior written permission of Prism Business Media.
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Sponsored by: |
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Sponsored by: |
ExecuReach is the first and only file that enables you to reach business
executives at their home and business addresses, by mail and phone,
making your message twice as effective! This comprehensive list has been
developed from the finest proprietary business data, matched with the
most complete consumer file ever offered, making ExecuReach the ultimate
direct marketing resource.
Contact Lori
Colantuono; 845-732-7089. For more information, click
here.
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