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Organizer's Checklist for Webinar Production
Ken Molay, President of Webinar Success, shares essential tips to help
you plan, prepare and run web seminars as a part of your business
outreach program.
Now Available On Demand—learn
more! |
By Stephen J. Bistritz and Dan McDade
Given the current economy, it isn't surprising that many
companies are experiencing slashed marketing budgets, deal postponements
and generally sluggish sales pipelines. But there is business out there.
Identifying and engaging the right decision-maker, at the right time, is
more vital than ever. Here's some thoughts on how your organization can
do just that.
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By Mélanie Attia
You probably decorate your home for the holidays. Why not
decorate your email as well, by adding holiday-specific graphics and
short, catchy videos? Here are some quick tips especially suited for
relative newcomers to email marketing.
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By Beth Negus Viveiros
What's working now in email marketing. Bret Michaels. The
current state of the affairs at the Direct Marketing Association. Craig
Ferguson. Case studies from the Boston Celtics and Highmark. A beaver
getting possible heatstroke.
Miss any of our DMA:2010 coverage last week? Pop over to the Big Fat
Marketing Blog and read our round-up of all the news and gossip from the
show in San Francisco.
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