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Helping Your E-mail Marketing Go Ka-Ching! For the Holidays
Date: Wednesday, September 30, 2009 at 2:00pm ET
Register
for this webinar to find out how to get your e-mail program selling to
its full potential throughout the 2009 holiday shopping season and
beyond. |
09/30/09
Almost every day there is a buzz in the media regarding
social media and its effect on our pop culture. Weird names like
Twitter, LinkedIn and Facebook continue to be shuffled in front of us
and it’s sometimes hard to make heads or tails of it all.
As a non-techy type of guy, I can relate to the confusion. However, I
have been an avid user of social media for the past year and it has
dramatically altered my life and business for the better. For many
newcomers, it’s important to take the first step and learn the basics
in order to understand its relevance to you.
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09/30/09
Being relevant in digital marketing means deliberately
developing content and strategies around consumer behavior and
attributes. Sounds simple, right? Wrong. It's a painful proposition for
many organizations. Learn how to get out of the silos and on the right
track.
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Change Your Marketing Diet: Get Fat In 2009
You say you want marketing news and commentary? Well, you came to the
right place. The Big Fat Marketing Blog is updated daily by the editors
of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh
yeah, we got em'. Don't say we didn't warn ya' Learn
more |
09/30/09
True story: In late 2004 my wife—who for good reason has
been estranged from her family for decades— received a letter from an
eccentric aunt she hadn’t had contact with in 30 years.
Aunt “Alice” was 77, the letter said. She wanted someone to help her
get her affairs in order and believed my wife was one of two people in
her extended family she could trust to handle her estate.
Warning, no marketing in this piece, just a weird story and an
observation on how it relates to e-mail.
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09/30/09
Apparently, not just kids’ costumes are going to be
frightening this Halloween.
Consumer spending is going to be pretty scary as well, according to the
National Retail Federation.
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