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January.02.2007
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Five Hot
Products for 2007
Read an
article
by Gregory Florez, CEO of Fit Advisor and Fitness First Inc., on five
hot products for 2007. These products are new to the market and enhance
the workout experience by simplifying it and/or making it more
effective, more comfortable or easier.
ADVERTISEMENT
Retention Management provides the piece that will help you complete
the retention puzzle.
On-going analysis of each member's usage pattern
Systematic member communication
Automated attrition defense program
Find out how we put the pieces together.
Info@RetentionManagement.com,
800.951.8048 ext.1, or
RetentionManagement.com
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Hot News
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Governor Seeks
Limit on AED Law
BOSTON -- Massachusetts recently passed legislation requiring health
clubs to have at least one automated external defibrillator (AED) on
site and train their employees how to use the devices. The
administration of Gov. Mitt Romney, however, is pushing to exempt from
the law clubs with fewer than 15 employees because purchasing a portable
defibrillator could impose a substantial burden on small clubs. At least
57 of the 837 clubs in Massachusetts have 15 or fewer employees,
according to the International Health, Racquet and Sportsclub
Association.
ADVERTISEMENT
The Xvest (adjustable weight vest) voted as "The Best Fitness
Product of the Year" by industry experts.
It's no wonder why the Xvest is utilized by the NFL, NBA, MLB and the
Summer and Winter Olympians. First responders and the military depend on
it for staying in top condition.
The Xvest can give your exercise and training the extra boost that it
needs. Put it on for jogging, power-walking, or with any aerobic
exercises. Your workout will be more productive and burn up to 70% more
calories in the same amount of time. Until now, there have been no
product on the market that allows you to condition aerobically while
building lean muscle mass. www.thexvest.com
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Club Hopping
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NJ Assemblyman
Introduces Legislation to Abolish Gym Tax
TRENTON, NJ -- The American Heart Association is supporting a New
Jersey assemblyman's proposal to eliminate the sales tax levied on
health club memberships. Assemblyman Bill Baroni (R-Hamilton, NJ), who
lost 130 pounds from a regular exercise regimen at the Robert Wood
Johnson Center for Health and Wellness, introduced legislation to
abolish the tax to make it easier for people to join a fitness center.
The new 7 percent sales tax is expected to raise $74 million. If the tax
is repealed, the money must be replaced, according to an article in
Times of Trenton.
YMCA Undergoes
$6.4 Million Renovation
NORCROSS, GA -- The Robert D. Fowler Family YMCA, which has 5,000
members, is spending $6.4 million on a renovation project to accommodate
an increase in membership. The 10-year-old facility will feature a new
aerobics room, teen center, senior center, expanded wellness center,
more free weights and more fitness equipment. The construction of the
wellness area and senior center will be completed this month. The entire
project is scheduled for completion in April.
And the Best Hotel Gym
Goes to...
LOS ANGELES -- The Houstonian in Houston, TX; the Park Hyatt at
Bellevue in Philadelphia; and the Four Seasons in San Francisco topped
the list of the 2006 Best Hotel Gyms in the United States. Read the full
story.
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School Days
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Dance Your
Way to Better Health
MORGANTOWN, VA -- Interactive video games could help improve the
fitness level of children. Preliminary results of the first 12 weeks of
an at-home clinical study indicate significant improvement in arterial
function and fitness levels among the 7-12-year-old participants of a
program that uses interactive video games.
Read the full story.
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Boot Camp
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Airmen
Challenged to Make Better Choices
WASHINGTON. DC -- Air Force senior leaders would like airmen to help
each other make better choices in their leisure activities and personal
lives, says Vice Chief of Staff of the Air Force Lt. Gen. Arthur Lichte.
Read the full story.
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Industry Beat
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Obesity Most
Important Issue for Children's Health
CHEVY CHASE, MD -- Obesity or being overweight is seen as the most
important health issue for U.S. children, according to a recent poll.
More than a quarter of Americans named obesity as the top health issue
for kids. The second and third biggest concerns were lack of health
care/insurance and nutrition/unhealthy diet. Read the full story.
ADVERTISEMENT
Find the tools you need to advance the health, fitness, and physical
performance of your clients. With the addition of over 100 new products,
Power Systems 2007 Catalog for Fitness Professionals features a
large selection of innovative, quality products. To request a FREE
catalog, visit www.power-systems.com or call
800-321-6975.
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Fit to Print
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In Brief...
Does your club specifically target its advertising and marketing
efforts to the Hispanic market? If so, please e-mail Amy Fischbach, managing
editor. Amy is writing a story for the February issue of Club
Industry's Fitness Business Pro magazine on marketing to the
Hispanic population.
Do you own, partner with or work at a faith-based fitness center? If
so, please e-mail Amy
Fischbach, managing editor with your contact information. She may
contact you for an article in the March issue of Club Industry's
Fitness Business Pro magazine.
The grand opening of 123 StriveFit on Nov. 3 in McMurray, PA,
included appearances by Gunnar Peterson, celebrity personal trainer;
Bill Kazmaier, the world's strongest man; Grant Roberts, celebrity
personal trainer; and Paul Zientarski, physical educator at the
Naperville School District and PE4life Academy.
Les Mills completed the process of regionalizing the distribution of
Les Mills' group fitness programs in the United States by establishing
Les Mills West Coast Inc. (LMWC). LMWC is the sixth regional distributor
to be established and will be responsible for distribution in Alaska,
Arizona, California, Hawaii, Idaho, Nevada, Oregon, Utah and Washington.
For more information, type in Reader Service Card No. 120 at www.freeproductinfo.net/club.
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Speaking Out
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Reader Poll
Visit our Web site
to participate in an online poll that asks the following
question:Does your club specifically target Hispanics in its
marketing efforts?
Results from the last Speaking Out:
Does your club compete with church-based, tax-exempt, fitness
facilities in your area?
Yes: 25%
No: 75%
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Fitness Business Pro
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Copyright 2006, Prism Business Media. All rights reserved. This article
is protected by United States copyright and other intellectual property
laws and may not be reproduced, rewritten, distributed, re-disseminated,
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