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Lead Generating Strategies for the New Year

By Blaine Fox

In the last article we spoke about what your New Year’s resolution should be, which is to track, measure and manage your sales leads. In this and the next few articles, I’m going to focus on some “outside the box” strategies that can help you generate more qualified leads throughout the year.

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The Un-Comfort Zone With Robert Wilson - The Reward is in the Eye of the Beholder


In the early 1970s I was a young teenager who was completely caught up in the Zeitgeist. I admired the longhaired rebels and radicals who were engaged in protesting the establishment and developing the counter-culture. I didn’t really know what any of that meant, but to me it was all about empowering youth and declaring our independence from the adults. My parents in particular.

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We Shoot! We Score! Eruzione at 2010 HVAC Comfortech!


Come celebrate the 30th Anniversary of the “Miracle On Ice” with an Opening Keynote Event at HVACR WEEK like no other. U.S. Olympic hockey team Captain Mike Eruzione will captivate the audience with uplifting stories on overcoming the odds, the benefits of hard work, and the belief that anything is possible. HVACR WEEK attendees will walk away inspired, moved and ready to take Mike’s message right back to their own businesses.

Mike Eruzione is an American sports legend and icon. As captain of the 1980 U.S. Olympic “Miracle on Ice” hockey team, Eruzione led the Americans past the heavily favored Soviet Union and Finland to capture the Gold Medal. Sports Illustrated rated the U.S. upset of the Soviets as the “#1 Sports Moment of the 20th Century”.

Do you remember? Click here: bit.ly/oyQff

Mike Eruzione's keynote appearance is sponsored by Trane.

For up-to-date show information, visit www.hvaccomfortech.com

HVACR WEEK 2010 – September 22-24 – Baltimore Convention Center – Baltimore, MD

ONLINE REGISTRATION WILL BE OPEN IN MID-JANUARY. STAY TUNED FOR MORE INFORMATION!


UA, HVAC Excellence Part of Energy Audit Training


The Green Mechanical Council reports the start of a pilot program for training correct energy audit procedures. According to the Council, the National Renewable Energy Lab has identified a shortage of skilled and trained persons as a leading barrier to renewable energy and energy efficiency growth.

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Star Market Achieves EPA GreenChill Platinum Award


Star Market at Chestnut Hill, Newton, MA, is the first grocery store in the nation to receive the U.S. Environmental Protection Agency's (EPA’s) GreenChill Advanced Refrigeration Partnership platinum store award. The advanced refrigeration technology in the new store is part of the Shaw’s line of supermarkets.

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Classic Air Named Clockwork Franchise of the Year


Classic Air One Hour Heating and Air Conditioning, Hampton Roads, VA, was named Franchise of the Year by parent company Clockwork Home Services.

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ARTICLES IN THIS ISSUE

Lead Generating Strategies for the New Year
The Un-Comfort Zone With Robert Wilson - The Reward is in the Eye of the Beholder
We Shoot! We Score! Eruzione at 2010 HVAC Comfortech!
UA, HVAC Excellence Part of Energy Audit Training
Star Market Achieves EPA GreenChill Platinum Award
Classic Air Named Clockwork Franchise of the Year




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