 |
|
This issue of DIRECT Listline is sponsored by Mal Dunn
Associates, Inc.
|
|
OSHA DATA Masterfile -- Recently Updated
MDA is proud to present a collection of hard working, highly responsive
lists from OSHA DATA, combined and de-duped together to create one Masterfile.
These files focus on a wide variety of various government, local and
public filings throughout the United States and abroad.
For more info on this exciting new update, please contact Alice Benjamin
at (845) 278-1259 or aliceb@maldunn.com.
|
|
LISTS UNDER NEW MANAGEMENT
|
|
Make-a-Wish Foundation
Direct Media Inc. has been tapped to oversee list
exchanges for the Make-a-Wish Foundation of America. More than 200,000
donors are available for the first time. The average donation was $25.
The foundation provides funds to fulfill the wishes of children with
life threatening medical conditions.
Selections: Gender, state/SCF/ZIP
Price: (exchanges only)
Contact: Direct Media Inc., John Briley at 203-532-3770 or jbriley@directmedia.com and
Justine Ciocchi at 203-532-3737 or jciocchi@directmedia.com
|
|
NEW LISTS
|
|
Enterprise Open Source
Journal
Thomas Communications Inc. has released a postal and
telemarketing file with 17,674 subscribers. Those listed include chief
information officers and other information technology executives. A
corresponding e-mail file is expected to become available in two to
three weeks. International records are already available.
Selections: Annual sales, job function, industry, state/SCF/ZIP
Price: $250/M (postal file); $275/M (telemarketing file)
Contact: L.I.S.T. Inc., Diana Vaccaro at 516-358-5478 or Diana@listincorporated.com
|
|
American Express Publishing
Consumer and business-to-business new movers list
segments have become available from American Express Publishing. The
larger American Express Publishing New Movers file contains 226,000
business addresses. The consumer new movers file contains 26,000 30-day
hotline names and 13,000 two-week hotline names. These files include
subscribers, club members and product buyers.
Selections: Gender, across/within state/SCF/ZIP
Price: $90/M (base)
Contact: Millard Group Inc., Jim Long at 603-924-9262, ext. 2225 or jlong@millard.com and Beth Tyle at
603-924-9262, ext. 2350 or btyle@millard.com
|
|
|
|
This issue of DIRECT Listline is sponsored by IDG List Services
IDG SMB Databases
Tap into the $81 billion* small medium-size business market with the IDG
SMB Postal and E-mail Databases. The SMB market represents a
huge growth opportunity for b-to-b and high tech marketers.
* IDC SMB Research
IDG
SMB Postal Database = 572,515 IT product purchasers
IDG
SMB E-mail Database = 112,825 IT product purchasers
For more information, please contact Craig Sullivan at IDG List
Services: 508-370-0826 - csullivan@idglist.com
|
|
Interior Designers in the
USA
The names of 6,313 women and 2,596 men have been
assembled on the Interior Designers in the USA file. The majority of
these individuals live in Texas or Florida. The sources are direct mail
and telemarketing
Selections: Gender, state/SCF/ZIP
Price: $95/M
Contact: Bethesda List Center Inc., John Rucker at 301-986-1455, ext. 25
or jrucker@bethesda-list.com
|
|
BPN Media Master Files
Postal and e-mail master files have become available
from BPN Media. The postal file contains nearly 1.2 million names. A
total of 268,106 e-mail addresses are available on the other. These
files are comprised of subscribers to various BPN trade
publications.
Selections: One per site, job function/title, number of employees,
hotline, gender, province, state/SCF/ZIP
Price: $130/M (postal file); $325/M (e-mail file)
Contact: Edith Roman Associates Inc., Robert Liska at 845-731-2726 or robert.liska@edithroman.com
(postal file) and ePostDirect, Shawn Kingston at 845-731-3828 or shawn.Kingston@epostdirect.com
(e-mail file)
|
|
|
|
This issue of DIRECT Listline is sponsored by ACCM
ACCM - The Largest Conference for Catalog, Internet &
Multichannel Merchants
May 8-10, 2006
Chicago, IL
The newly named Annual Conference for Catalog and Multichannel
Merchants (ACCM) acknowledges the dramatic change in how customers
buy, and how to market and sell, goods and services. ACCM is the only
conference that helps merchants learn how to create the multichannel
experience that customers want by maximizing and integrating marketing
channels to build brands, businesses, and customer relationships.
Register by January 27 and Save up to $400 on your full
conference registration! Simply use DIRECT savings code E09. www.accmshow.com
|
|
Hoffman Media Master File
Subscription records from five women's magazines were
recently combined to launch the Hoffman Media Master File. A total of
92,477 active subscribers are offered. This file includes subscribers to
Southern Lady, A Taste of the South, Tea Time, Just Cross Stitch and
Sampler and Antique Needlework Quarterly. No telemarketing is
allowed.
Selections: Recency, state/SCF/ZIP
Price: $115/M
Contact: Mal Dunn Associates Inc., Kathy Fontana at 845-278-1342 or KathyF@dunndirect.com
|
|
IN THE NEWS
|
|
Curt Blattner Joins Specialists
MultiChannel Solutions
Curt Blattner has been appointed as a partner and chief
operating officer of Specialists MultiChannel Solutions LLC, a new
subsidiary formed by Specialists Marketing Services Inc., based in
Weehawken, NJ. The new unit will provide services for multi-channel
prospecting programs. These will include business-to-business marketing,
retail, catalog, publishing, continuity marketing, e-mail and online
customer acquisition. Blattner was previously a strategic consultant and
vice president of cooperative databases at Experian.
|
|
People in the News
Bill Risser has been promoted to senior account
executive at MKTG Services. Risser will work on arts and entertainment
and Hispanic list accounts. She has been with MKTG more than five years.
|
|
SPECIALS!
|
|
Thayer Publishing
Selects are free for the next 30 days for new test
orders of the Thayer Publishing Business Product Mail Order Buyer master
file. The current quarterly hotline count is 28,324. Contact Walter Karl
Inc., Dana La Mance at 845-732-7092 or dana.lamance@walterkarl.infousa.com
|
|
Crosstown Traders List Group
Selections will be half price through March 31 for new
tests of any of the more than a dozen catalog files comprising the
Crosstown Traders list portfolio. Counts range from 2.2 million for the
Crosstown Traders Apparel Enhanced master file to 49,943 for Value
Showcase. Contact
Mokrynskidirect, Tony Troiano at 201-487-8181, ext. 632 or ttroiano@mokrynsk.com
|
|
|
|
About this Newsletter
Editorial Director: Ray Schultz
Feedback should be sent to: rschultz@prismb2b.com
or may be sent by paper mail to:
Ray Schultz
249 West 17th Street
New York, NY 10011
You are subscribed to this newsletter as <*email*>
To stop receiving/opt-out of Direct Listline newsletter, click Unsubscribe
If you were forwarded this message and would like to receive your own
subscription to Direct Listline, please subscribe here
To subscribe to Direct Newsline, Direct's daily newsletter,
please go to: Subscribe
For Sponsorship/Advertising information please contact: Elizabeth
O'Connor,
Associate Publisher at eoconnor@prismb2b.com or
203-358-4391
Thanks for your support!
To get this newsletter in a different format (Text, AOL
or HTML),
or to change your e-mail address, please visit your profile page to change your delivery
preferences.
For questions concerning delivery of this newsletter, please contact our
Customer Service Department at:
US Toll Free: (866) 505-7173
International: (402) 505-7173
or custserv@newsletter.prismb2b.com
Prism Business Media
9800 Metcalf Avenue
Overland Park, KS 66212
Copyright 2006, Prism Business Media. All rights reserved. This article
is protected
by United States copyright and other intellectual property laws and may
not be reproduced, rewritten, distributed, re-disseminated, transmitted,
displayed, published or broadcast, directly or indirectly, in any medium
without the prior written permission of Prism Business Media.
|
|
|
|
You already know lists are the most important factor in your marketing
campaigns. But with more than 50,000 highly-targeted lists now
available, finding the best ones can be a daunting challenge. Let
NextMark help you with your list decisions. With it, you will find the
right lists quickly and easily using powerful tools such as full-text
search, relevance ranking, popularity rankings, correlated lists, and
more. For free access, visit the list
research page on our website.
|
|
