November 19, 2009 Mobile Friendly    Online Version    Add to Safe Sender List
DIRECTlistline: Latest News
From the Editors of DIRECT Magazine
News of November 19, 2009
 Slap Chop Buyers Datamatch
 Conde Nast Behavioral Targeting Powered by Alliant
 Vector Vest E-Mail Master File
 Hemmings Publishing Enhanced Master File
 Canadian Consumer Database
 Meet the Broker: Jennifer Rickard

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Reaching a Responsive Audience of Over 3 Million Professionals

1105 Media, Inc.,
is a new integrated business-to-business information and media company, serving numerous markets. Target this strong and diverse portfolio of responsive readers and attendees for all your offers. Contact MeritDirect: Jeff Moriarty 914.368.1198.

Slap Chop Buyers Datamatch

In the past month, 23,084 direct response television-sourced individuals paid an average of $50 for this culinary product.
Selections: Ethnicity, religion, lifestyle/interest, age, income, presence of children, state/SCF/ZIP
Price: $100/M
Contact: List Services Corp., Matt Potts (203-791-4440; mpotts@listservices.com)



Conde Nast Behavioral Targeting Powered by Alliant

More than 3.2 million direct mail-sold magazine subscribers are named here.
Selections: Hotlines, age, cash buyer, channel, credit card buyer, direct marketing buyer, dollar amount purchased, ethnicity, gender, household income, Internet buyers, lifestyle, multiple buyers, presence of children, product, state/SCF/ZIP
Price: $105/M
Contact: Direct Media Millard, Steve Perkins (402-836-5184; steve.perkins@dmminfo.com)



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Puritan’s Pride Special Offer…
Place a test order for 50M at the reduced price of $35/M.
Puritan’s Pride Packages – 2,200,000/yr @ $65/M

The direct mail vitamin manufacturer, Puritan's catalog offers natural vitamins, food supplements, diet aids, beauty products and more. For information contact Nicole D’Agostino at LH Management Division (914) 285-3456, NicoleD@leonhenryinc.com or visit www.leonhenryinc.com

Vector Vest E-Mail Master File

Reach 322,349 direct mail- and Internet-sourced individuals.
Selections: State/SCF/ZIP
Price: $125/M
Contact: MetaResponse Group, Diane Dubocq (954-360-0644 ext. 217; ddubocq@metaresponse.com)



Hemmings Publishing Enhanced Master File

Direct mail is the source of 250,258 magazine subscribers.
Selections: Interests, state/SCF/ZIP
Price: $125/M
Contact: Statlistics, Paul Cabiati (203-778-8700ext.137; p.cabiati@statlistics.com)




Canadian Consumer Database

This compilation lists more than 11.7 million individuals north of the border.
Selections: Postal code, city, province, radius, gender, ethnicity, income, average occupant age, number of children, dwelling type, average home value, state/SCF/ZIP
Price: $65/M
Contact: Interact Direct Data Products, Inc., 519-438-6245 or sales@interactdirect.com




Meet the Broker: Jennifer Rickard

By Larry Riggs

Today we meet Jennifer Rickard, COO of Rickard List Marketing, a Melville, NY company she has run along with her brother Mark for the past 21 years. Click for more directmag.com/meet_the_broker/1119-broker-rickard/





This issue brought to you by:
• MeritDirect
• Leon Henry, Inc.

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