November 23, 2009 Mobile Friendly    Online Version    Add to Safe Sender List
DIRECTlistline: Latest News
From the Editors of DIRECT Magazine
News of November 23, 2009
 WinterSilks Enhanced
 Hemmings Publishing Enhanced Master File
 Melt It Off with Mitch
 Rogers Consumer Publishing Database English
 S&S Worldwide Inc. Package Insert Program

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WinterSilks Enhanced

This file names 379,183 individuals sourced from direct mail and space who’ve consented to receive online marketing offers.
Selections: Amount bought, apparel buyers, enhanced selects, gender, men’s wear buyers, sleepwear, lounge wear buyers, extra large size buyers, state/SCF/ZIP
Price: $105/M
Contact: Direct Media Millard; Tony Troiano (845-732-7048; tony.troiano@dmminfo.com



Hemmings Publishing Enhanced Master File

Direct mail is the source of 250,258 magazine subscribers.
Selections: Interests, state/SCF/ZIP
Price: $100/M
Contact: Statlistics, Paul Cabiati (203-778-8700ext.137; p.cabiati@statlistics.com)



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Melt It Off with Mitch

In the past 12 months, 275,000 direct response television-generated individuals have bought a weight-loss system.
Selections: Gender, state/SCF/ZIP
Price: $95/M
Contact: List Services Corp. Joe Gonzales (203-791-4184; jgonzales@listservices.com)




Rogers Consumer Publishing Database English

Named here are 344,108 Canadian magazine subscribers.
Selections: Gender, province, postal code, address type, age, change of address, donation value, hotlines, income, multiple subscribers, new-to-file, source, state/SCF/ZIP
Price: $135/M Canadian ($125.96)
Contact: Cornerstone Group of Companies, Brigida Maxwell-Beckwith (416-932-9555, ext. 186; bmbeckwith@cstonecanada.com)




S&S Worldwide Inc. Package Insert Program

This program offers 255,000 annual insertion opportunities in product fulfillment packages.
Price: $60/M
Contact: Leon Henry Inc., Lynne Utschig (914-285-3456; lynneu@leonhenry.com)





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