 News of March 18, 2010
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Turning Data into Dollars: Using the right metrics to improve e-mail and
online marketing results.
This webinar is designed for e-mail and online marketers of all kinds,
from novice to seasoned veteran. Click
Here! |
More than 291,407 information technology professionals are
named on this file.
Selections: Employee size, gender, recency, SIC code, industry, job
title/function, state/SCF/ZIP
Price: $185/M
Contact: Worldata, Jay Schwedelson (561) 393-8200; lists@worldata.com
In the past month, 15,475 individuals sourced from direct
response space and freestanding inserts bought consumer products.
Selections: Lifestyle, age, income, children, gender, state/SCF/ZIP
Price: $110/M
Contact: List Services Corp., Matt Potts (203-791-4440; mpotts@listservices.com)
Named here are 39,763 accounting professionals drawn from
the Internet.
Selections: State/SCF/ZIP
Price: $300/M
Contact: MetaResponse Group, Diane Dubocq (954-360-0644 ext. 217; ddubocq@metaresponse.com)
A total of 67,686 direct mail-sold magazine subscribers
are available.
Selections: Area code, dwelling type, ethnicity, home value, income,
move distance, presence of children, sold home price, state/SCF/ZIP
Price: $100/M
Contact: Chilcutt Direct Marketing, Jeff Dunn (405-478-7245; jeffd@cdmlist.com)
During the past three months, 27,637 direct mail-sold
individuals bought from this catalog.
Selections: Amount purchased, gender, state/SCF/ZIP
Price: $141/M
Contact: Estee Marketing Group Inc., Deana Snyder (914-235-7080 ext. 16;
dsnyder@esteemarketing.com)
By Larry Riggs
Today we meet Arlene Baum, vice president of Bush List
Co., which was acquired by Atlantic List Co. in February. Click for more
directmag.com/meet_the_broker/0318-broker-baum/
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