 News of December 9, 2010
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Infocus Marketing has picked up management of this file
naming 14,809 medical doctors. The file was formerly managed in-house.
Selections: Member type, section affiliation, state/SCF/ZIP
Price: $120/M
Contact: Infocus Marketing (800-708-5478, sales@infocusmarketing.com
This file names 3 million multichannel health product
buyers.
Selections: Age, amount purchased, child’s age, credit card, gender,
income range, state/SCF/ZIP
Price: $75/M
Contact: List Services Corp., Steven Ruffler (203-791-4491; sruffler@listservices.com)
Direct mail is the source of 18,598 last-24-month
contributors.
Selections: Gender, state/SCF/ZIP
Price: Exchange/$85/M
Contact: Names in the News California, Jack Forder (510-302-4605; jackforder@nincal.com)
In the past six months, 12,031 direct mail-sold
individuals subscribed to this enthusiast publication.
Selections: Renewals, state/SCF/ZIP
Price: $105/M
Contact: Estee Marketing Group Inc., Deana Snyder (914-235-7080 ext. 16;
dsnyder@esteemarketing.com)
A total of 961,234 individuals have chosen to receive
online offers.
Selections: Hotlines, age, book buyers, county, dwelling size/type,
household income, length of residence, mail order buyers, marital
status, multiple donors, presence of children, state/SCF/ZIP
Price: $105/M
Contact: Marquise Direct, Pamela LeMaitre (415-888-3163; info@marquisedirect.com)
By Larry Riggs
This week's question: Will the presence of a new
Postmaster General change anything? Does anybody expect any dramatic
difference from how the USPS was under Jack Potter? Click for more directmag.com/lists/1209-lists-broker/
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