 News of July 2, 2009
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A True Source for Reaching a Wide Range of Business
Pitney
Bowes facilitates the postage requirements of their customers
ranging from light daily volume to companies whose volume requires one
of the larger meters offered. Target this diverse community of
responsive professionals for all your offers. Contact Christine Greco at
914-368-1022. |
Macromark is now managing this file, which names 15,328
second-quarter nutritional supplement buyers. The sources are package
inserts, direct mail, direct response radio, space and TV. San Mar
Associates was the prior manager.
Selections: Gender, state/SCF/ZIP
Price: $140/M
Contact: Macromark Inc., Mary Ellen Meyer (845-230-6300 ext. 324; mmeyer@macromark.com)
Rickard List Marketing has taken over management of this
file of 43,475 direct mail-sourced education professionals. MGI Lists
was the former manager.
Selections: Grade, position, discipline, conference, home/business
address, gender, state/SCF/ZIP
Price: $110/M
Contact: Rickard List Marketing, DJ Giacopino (631-249-8710; dgiacopi@rickardlist.com)
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Colorful
Images Catalog Blow-In 11,605,000/Yr @ $35/M
Your insert can be blown into the Colorful Images catalog. Colorful
Images offers a variety of personalized gifts and merchandise. For more
information contact Jim
Gallagher at (914) 285-3456 or visit LH Management
Division |
Trinity Direct has assumed management of this file, which
offers 51,106 last-12-month donors to this organization. Direct Media
was the previous manager.
Selections: Amount contributed, dog or cat ownership, gender,
state/SCF/ZIP
Price: Exchange only
Contact: Trinity Direct, Joy Jacobs (973-283-3600; joyj@trinitydirect.net)
This program offers 49,500 yearly opportunities to place
inserts in packages delivered to customers.
Price: $65/M
Contact: Leon Henry Inc., Lynne Utschig (914-285-3456; lynneu@leonhenryinc.com)
Named here are 207,039 direct response-sourced individuals
who've given to religious causes.
Selections: Amount contributed, age, credit card buyers, gender,
household income, lifestyle, mail order buyers, marital status,
occupation, presence of children, recency, spoken language,
state/SCF/ZIP
Price: $85/M
Contact: Turnkey Solutions Direct, Jenna Silverstein (703-340-6704; jenna@turnkeysolutionsdm.com)
By Larry Riggs
Today we meet Dave Power, owner of Power Lists & Data,
which has been in business since 2004. He's been in the list business
since 1985, working at such companies as Knowledgebase Marketing,
American List Counsel and the former Antigone Associates. Click for more
directmag.com/meet_the_broker/0702-broker-power/
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