June 30, 2009 Mobile Friendly Online Version Add to Safe Sender List

Magilla Marketing:
The Blunt Truth on Everything E-mail
News of June 30, 2009
 Stupid Opt Out Watch: Umm … Isn't That Illegal?
 SORBS Offers Top $1 Million, Claims Proprietor
 Stupid Magilla Watch: The Broken Links Fiasco
 ExactTarget Gets EducationDynamics Account
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Stupid Opt Out Watch: Umm … Isn't That Illegal?

06/30/09

And the award for unsubscribe function that’s so bad it’s illegal goes to … drum roll please … TracFone!

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SORBS Offers Top $1 Million, Claims Proprietor

06/30/09

Multiple entities have offered more than $1 million to buy SORBS, according to the troubled controversial anti-spam blacklist’s proprietor Michelle Sullivan.

As a result, Sullivan wrote in a post on SORBS.net, the blacklist may not close on July 20 as she had said it would in an earlier post.

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Stupid Magilla Watch: The Broken Links Fiasco

06/30/09

E-mail is so cool. But it can be such a persnickety pain in the ass.

As Magilla Marketing’s readers are no doubt aware, this newsletter went out with broken links last week. Ouch.

What happened? Well, stupidity on my part, of course.

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ExactTarget Gets EducationDynamics Account

06/30/09

EducationDynamics, a marketing-services firm for colleges and universities, has chosen ExactTarget for its e-mail marketing efforts, the companies announced earlier today.

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• Silverpop
• Yesmail
• SES 2009
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