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News of November 10, 2009
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7 New Email Marketing Tactics You Have to Use in 2010
To really stand out in overflowing inboxes next year, you need to be
smarter than every other email marketer. Silverpop’s latest
white paper gives you seven proven tactics that will set your campaign
apart in 2010.
Download
your copy from Silverpop today! |
11/10/09
Yet another e-mail list-sales firm has surfaced that
appears to be related to the same India-based outfit that operated
EmailAppenders, a company that has been accused by multiple marketers of
ripping them off.
This new firm is going by the name Optin Consulting.
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11/10/09
Financial services and telecommunications firms were best
at engaging their customers with e-mail in the first three quarters of
2009 while retail, travel and hospitality marketers fared worst,
according to a just-released study by e-mail consultancy Pivotal
Veracity.
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10 Trends That Will Make or Break Your Email Marketing ROI in
2010 -- Thursday, November 12 at 2:00 p.m. EST
Spend an invaluable hour with prominent email marketing expert J.D.
Peterson, who will reveal the latest trends in email marketing and show
you how to leverage those trends to jump-start revenue for 2010 -- and
pull ahead of the competition. Register
now!! |
11/10/09
Email Data Source, a company that sells intelligence on
the e-mail activities of thousands of companies and brands, recently
launched a service that it claims enables marketers to measure the
effectiveness of their Twitter messages.
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ADVERTISEMENT
Catalogers’ continued and growing emphasis on the e-commerce channel
has created intense pressure to show a return on their online
investment. On Nov. 19, Curt Barry will discuss how leading multichannel
merchants are maximizing their e-commerce opportunity in a difficult
economy and improving their ROI.
Register
for this webinar now! |
11/10/09
Marketing software-as-a-service firm Mansell Group
announced last week it has acquired the e-mail marketing business of
Premiere Global Services.
Both companies are headquartered in Atlanta. Terms of the deal were not
disclosed.
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