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 News of October 26, 2009
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For the Golf
Digest subscriber, "the good life" is being able to play more
golf and better golf. But they have also demonstrated a passion for life
off the course. These affluent consumers have responded to offers of
publishing, fundraising, financial, membership and travel—just to name
a few. Contact Direct Media|Millard:
Heather.Winnicki@dmminfo.com,
203.532.3831
Mike Rovello: Mike.Rovello@dmminfo.com,
203.532.2427 |
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While automobile dealers received a boost from the “Cash
for Clunkers” federal vehicle trade-in program, one major direct
marketer’s praise for the effort was decidedly muted. Autobytel, which
provides prospect leads to a network of dealers, indicated the total
number of dealers taking advantage in its offerings declined during the
third quarter. For details, click here: directmag.com/online/news/cash-clunker-autobytel-1026/
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Amazon.com generated third quarter net sales of $5.45
billion, up 28% from $4.26 billion from third quarter 2008. The online
retailer’s operating income jumped 62% to $251 million, compared with
$154 million a year ago. Its net income increased 68% to $199 million in
the third quarter, compared with net income of $118 million in third
quarter 2008. For details, click here: directmag.com/online/news/kindle-quarter-amazon-1026/
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Last minute holiday offer/appeal? With Mercy
Home for Boys & Girls, you won’t need a “wish” list for
exciting results! With 100+ continuations, this list demonstrates
performance again and again. Mercy Home provides a great resource
to reach direct mail responsive charitable donors.
Last 12 month counts: 109,396 Donors • 57,536 Catholic
Donors
Contact Cindi Nowatnick at Direct
Media|Millard—845-732-7044 |
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Email Gone Viral: How To Extend Email Reach Through Social Sharing --
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This Webinar will outline key steps that are critical to successfully
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Reiman Healthy Cooking Annual Buyers
This file names 77,073 direct mail-sold cookbook buyers.
Selections: Hotlines, gender, new starts, paid, state/SCF/ZIP
Price: $105/M
Contact: Direct Media Millard, 203-532-2512
Medicus Golf Buyers Canada Master File
Named here are 8,036 individuals sourced from direct response television
and the Internet.
Selections: Province, postal code, gender, credit card buyers, recency,
state/SCF/ZIP
Price: $105/M
Contact: McCarthy Media Group, 608-837-4343
Xforce Potency Buyers Hungary
Direct mail is the source of 824 individuals who bought or inquired
about this sexual potency product.
Selections: Last three months, age, foreign, gender, recency,
state/SCF/ZIP
Price: $255/M
Contact: Impulse Media Inc., 203-227-0227
Debt-Free Future
In the past month, 77,689 individuals sought help in reducing their
debts.
Selections: Phone number, state/SCF/ZIP
Price: $95/M
Contact: Data List Services, 917-640-1510
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