DRT_DIRECT NEWSLINE_ Penton Media October 28, 2009 If you want to view this on the web go to: http://enews.penton.com/enews/direct/v/4019 ---------------------------------------- ADVERTISEMENT Last minute holiday offer/appeal? With Mercy Home for Boys & Girls, you won't need a "wish" list for exciting results! With 100+ continuations, this list demonstrates performance again and again. Mercy Home provides a great resource to reach direct mail responsive charitable donors. Last 12 month counts: 109,396 Donors * 57,536 Catholic Donors Contact Cindi Nowatnick at Direct Media|Millard -- 845-732-7044 http://datacards.dmminfo.com/market;jsessionid=C858E7AAE3FC45931E08AA5F6C887219?page=research/datacard&id=132940 ---------------------------------------- TOP STORIES --Direct Strong For Cabela's Despite Cutbacks By Richard H. Levey Cabela's Inc., generated $624.3 million in revenue during its most recent third quarter, up from $611.8 million a year ago. The company's net income jumped from $9.7 million to $18.8 million between the quarters. For more, along with The Eavesdropper's Take, click here: directmag.com/catalogretail/news/direct-strong-cabela-1028/ (http://directmag.com/catalogretail/news/direct-strong-cabela-1028/) --Stock Sale Helps Boost IAC's Third Quarter Income IAC, which provides a variety of online consumer services, generated $336.6 million during its third quarter, down from $369.3 million in third quarter 2008. The company recorded net earnings of $21.7 million, compared with a net loss of $14.8 million a year ago. For more, click here: directmag.com/online/news/iac-stock-sale-quarter-1028/ (http://directmag.com/online/news/iac-stock-sale-quarter-1028/) ---------------------------------------- ADVERTISEMENT Email Gone Viral: How To Extend Email Reach Through Social Sharing -- Thursday, October 29 at 2:00 p.m. EST This Webinar will outline key steps that are critical to successfully integrating your email marketing program with social networks, reveal findings from a recent Silverpop study on social sharing and review both good and bad examples of email share-to-social approaches. Register Now! http://w.on24.com/r.htm?e=168337&s=1&k=A412000ACE2CA9C486D794725422226F&partnerref=drtnews ---------------------------------------- --Publicis Offers Global Revenue Snapshot Advertising agency conglomerate Publicis pulled in $1.55 billion in revenue during its most recent third quarter, a 5.3% drop from the $1.64 billion it realized during third-quarter 2008. For more, click here: directmag.com/news/publicis-global-revenue-1028/ (http://directmag.com/news/publicis-global-revenue-1028/) --Chinese Search Firm Strong In Third Quarter Baidu, a Chinese-language Internet search firm, pulled in $187.3 million in revenue during third-quarter 2009, a 39.1% jump from what it generated in third-quarter 2008. For more, click here: directmag.com/sem/news/chinese-search-baidu-quarter-1028/ (http://directmag.com/sem/news/chinese-search-baidu-quarter-1028/) --Office Depot Launches Catalog for HUBs By Tim Parry (Multichannel Merchant) Office Depot has released its first catalog that showcases its suppliers that are Historically Underutilized Businesses. The 112-page HUB catalog sells more than 1,400 items ranging from office supplies to office furniture. For details, click here: multichannelmerchant.com/catalog/news/1027-office-depot-hub-suppliers-catalog/ (http://multichannelmerchant.com/catalog/news/1027-office-depot-hub-suppliers-catalog/) ---------------------------------------- ADVERTISEMENT SEIZE THE DATA Mark your calendars for NCDM 2009, where you'll hear the success stories of marketers demonstrating creativity and flexibility in managing their customer data to identify their best prospects and sustain growth. Register today! http://www.eiseverywhere.com/ehome/index.php?eventid=6433&tabid=2580& ---------------------------------------- --List and Database News Gadget Universe Catalog Buyers Statlistics has taken over this file from Walter Karl. IT consists of 9,731 catalog buyers who have purchased merchandise from this gadgets-and-electronics marketer within the last 12 months. Selections: Purchase amount, gender, state/SCF/ZIP Price: $120/M Contact: Statlistics, 203-778-8700 Alternative Compliant Credit Header Database This file, of nearly 1.4 million short-term loan recipients, is now enhanced with a variety of demographics and lifestyle data. Selections: Credit score index, borrowers, applicants, monthly hotline, e-mail, presence of credit cards, percentage of credit utilization, revolving credit debt, phones, ages, gender, geography, homeowner, income, ethnicity, lifestyles, presence of children, mail order buyer Price: $100/M Contact: Focus USA, 201-489-2525 Active Choice Nutrition And Diet Seekers The 7.15 million health-conscious individuals on this file are very careful about what goes into their bodies. This list has been generated from magazine and newsletter subscription files. Selections: Multi-title subscribers, telephone, activities/hobbies, age, donor by type, ethnicity, gender, home owner, household income, lifestyle, mail order buyer, marital status, pet owner, phone number, presence of children, state/SCF/ZIP Price: $65/M Contact: ListSolutions, 732-729-0500 B2B Executive Master File ALC's executive master file contains more than 7.5 million executives in more than 3.6 million companies of all sizes. Selections: Female executives, Fortune 1000 executives, phone/fax, HQ/branch, import/export, job function/title, number of employees, public/private, sales volume, SIC code, state/SCF/ZIP Price: $76/M Contact: ALC, 609-580-2978 Advertisement ---------------------------------------- Direct Media|Millard http://datacards.dmminfo.com/market;jsessionid=C858E7AAE3FC45931E08AA5F6C887219?page=research/datacard&id=132940 Silverpop http://w.on24.com/r.htm?e=168337&s=1&k=A412000ACE2CA9C486D794725422226F&partnerref=drtnews NCDM 2009 http://www.eiseverywhere.com/ehome/index.php?eventid=6433&tabid=2580& Ad Tech NY http://www.ad-tech.com/ny/adtech_new_york.aspx?ref=direct ---------------------------------------- Featured Research ---------------------------------------- ad:tech New York November 4-6, 2009|Javits Convention Center Click here to register for the largest gathering of online marketers! http://www.ad-tech.com/ny/adtech_new_york.aspx?ref=direct ---------------------------------------- Advertisement ---------------------------------------- *Buyer's Guide (http://buyersguide.directmag.com/) ---------------------------------------- ---------------------------------------- *Email Gone Viral: How To Extend Email Reach Through Social Sharing (http://directmag.com/webinars/email-gone-viral/) *Mobile Marketing: How Does Your Strategy Stack Up? (http://directmag.com/webinars/mobile-marketing-strategy/) *Recession Blasters: Boost Response, Relationships and Revenue (http://directmag.com/webinars/0820-recession-response-relationships-revenue/) ---------------------------------------- ---------------------------------------- Borderless Brand Management: The Philips Strategy for Global Expansion http://whitepapers.chiefmarketer.com/index.php?option=com_categoryreport&task=viewabstract&title=6420&pathway=no Fine-tune Your Online Lead Filtering and Identify Your Best Prospects With Lead Scoring http://www2.ebureau.com/direct-news-insurancewp-101609/?utm_campaign=Direct-News-InsuranceWP-101609 Forrester Research Whitepaper: "Cross-Channel Design, One Channel Pair At-A Time" http://forms.madisonlogic.com/Form.aspx?pub=46&pgr=177&src=1949&tgt=1335&ast=5998&cmp=756&frm=136&fmt=html ---------------------------------------- ABOUT THIS NEWSLETTER Newsline Editor: Richard H. Levey Senior Editor: Larry Riggs Editor at Large: Ken Magill Web Editor: Beth Negus Viveiros DIRECT Newsline is sent by request. Subscriptions are free to qualified applicants. Visit http://subscribe.directmag.com/?tc=NLSUB to sign up. Please feel free to pass along a copy to a friend, within reason so long as the message is not modified or used unfavorably. Feedback should be sent to: mailto:Richard.Levey@penton.com or may be sent by paper mail to: Richard Levey 249 West 17th Street New York, NY 100111 You are subscribed to this newsletter as #email# To unsubscribe from this newsletter go to: http://subscribe.directmag.com/?tc=NLSUB&cid=#message_id#&lid=#list_id#&email=#email# For Sponsorship/Advertising information please contact: Elizabeth O'Connor, Associate Publisher at mailto:elizabeth.oconnor@penton.com or 203-358-4391 For information on Classified Advertising please contact: Cynthia Foristel mailto:cynthia.foristel@penton.com Thanks for your support! 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