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In the April 14, 2011 issue
Top 10 Mistakes of Association Web Sites—and How to Fix Them
How to Use Social Media for Event Marketing
Webinars, Webcasts, and Scripts
Meetings Technology Expo Back in Business.
IMEX America Tech Contest: Innovators Welcome
Webinars   Upcoming Events    Special Reports    Deals & Discounts

Tech Trends

Top 10 Mistakes of Association Web Sites—and How to Fix Them

By Alison Hall

“Nobody’s intention is to have a poorly designed Web site,” says Amy Schade, director, Nielsen Norman Group. “The crux of the problem is that you and your colleagues use the same information and the same lingo, and everything on your site makes perfect sense to you. But your users have a totally different mind-set.”

Delivering the keynote address at the 2011 Annual Users Group meeting of association software maker TMA Resources, Schade went on to review the 10 biggest mistakes associations make when they design Web sites for their members and their meetings.


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Small Meeting Management is only one click away.

Social Media

How to Use Social Media for Event Marketing

This afternoon at 2 p.m. EDT, join MeetingsNet for a free webinar on how to put social media technology to work for your meeting-marketing efforts. Meetings industry experts—Lara McCulloch-Carter, founder of the thriving Twitter community #eventprofs; Julius Solaris, editor of the Event Manager Blog and founder of one of the largest meeting planner groups on LinkedIn; Kate Slonaker, director of marketing with Cvent Inc.; and Sue Pelletier, editor of MeetingsNet’s face2face blog—will share their knowledge, tips, and practical advice in a can’t-miss webinar. Register immediately for this afternoon’s free webinar—you won’t be alone; more than 900 people have registered so far.


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Virtual Meetings

Webinars, Webcasts, and Scripts

By Ken Molay, The Webinar Blog

Should you use a script on a webinar or webcast?

I am asked my opinion on this question all the time, so I decided to write down my answer. First of all, the situation is different depending on whether you’re the moderator, a presenter in a live webinar, or a presenter in a prerecorded webcast. Here are my thoughts.


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Conclave, the industry's only exclusive meeting of Certified Meeting Professionals, will be held in Cancun, Mexico, May 9–11, 2011. Conclave provides many opportunities for CMPs to build relationships and partner with other meeting professionals. CMPs will enhance their professional expertise by participating in educational sessions and networking with fellow CMPs, and contribute to their profession by taking part in CMP exam development. Learn more at conventionindustry.org.

On Our Radar

Meetings Technology Expo Back in Business.

By Sue Hatch

The Meetings Technology Expo, dormant since 2009, will open its doors in New York City on May 25 for a one-day show covering the fast-moving world of meetings technology, from strategic meetings management tools to mobile apps to virtual events.

Show Founder and Director Paul Paone outlines four new features in development for the 2011 event.

IMEX America Tech Contest: Innovators Welcome

IMEX America, the meetings industry show launching in October in Las Vegas, hopes to attract some up-and-coming technology talent to its Techno-How Zone on the show floor. The contest is giving away free booth space and other perks to three winners. The application period is open for two more weeks. Find out more.

 
From the editors of
MeetingsNet Tech EXTRA brought to you by
  Worktopia
  Altus
  The Renaissance Schaumburg Convention Center Hotel
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WEBINARS
  Event Marketing 2.0, April 14, 2 p.m. ET

  Ask Our Legal Expert, view on demand

  Getting Buy-in For Your SMM, view on demand

  Risky Business: Managing Large Meetings in Uncertain Times, view on demand

  Webinar: Medical Meetings Compliance: It Doesn't Have to Hurt, view on demand

   International Meeting Planning: The Basics and Beyond, view on demand

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UPCOMING EVENTS
  IMEX, Frankfurt, Germany, May 24-26, 2011

  International Medical Meeting Professionals Association, Chicago, Ill., June 7-8, 2011

  The Americas Meetings & Events Exhibition, Baltimore, Md., June 21-23, 2011

  Meeting Professionals International World Education Conference, Orlando, Fla., July 23–26

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SPECIAL REPORTS
  MeetingsNet's Meetings Technology Special Report
DEALS & DISCOUNTS
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