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November 18, 2009
Newswire
In this Issue:
  Blur Studio Reels in Animation for Goldfish Crackers Campaign
  CineForm Announces Neo3D for Windows
  Get the Look of Sci-fi Holograms with Holomatrix from Red Giant Software
  Lost and Mad Men Editor to Delive Keynote at Fifth FMC Editors Retreat

FEATURED HEADLINE FROM REEL-EXCHANGE

Blur Studio Reels in Animation for Goldfish Crackers Campaign

Blur Studio recently completed a 10-spot series of commercials for Pepperidge Farm Goldfish crackers via Young & Rubicam, NY. The campaign is entirely computer generated and was directed by Blur's Leo Santos. more>>

PRODUCT NEWS

CineForm Announces Neo3D for Windows

CineForm, creators of high-fidelity compression-based workflow solutions for the postproduction marketplace, announced it has extended its industry-unique 3D editorial workflow—driven by the award-winning CineForm First Light 3D workflow engine—to the Windows platform. With this announcement, Neo3D for Windows enables editors to cut 3D content on virtually any Windows-based editing application that supports AVI or MOV file formats. more>>

Get the Look of Sci-fi Holograms with Holomatrix from Red Giant Software

Red Giant Software has released Holomatrix, a new Adobe After Effects plug-in that lets you control your reality and offers a new dimension in effect generation. Many science fiction feature films and TV shows feature holographic communication and interfaces. Red Giant Holomatrix allows you to easily recreate that effect with just a few clicks. The package includes 30 presets that turn ordinary footage into animated sci-fi holograms, mimics bad TV reception, and creates realistic-looking digital signage. more>>

UPCOMING EVENTS

Lost and Mad Men Editor to Delive Keynote at Fifth FMC Editors Retreat

Future Media Concepts, a digital media training organization for postproduction, broadcast, and content creators, has announced that Emmy-nominated editor Christopher Nelson will be the keynote speaker at the fifth annual Editors Retreat, Jan. 13-16, in Miami Beach, Fla. more>>
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Reel-Exchange
Dave Mehrman
Chicago
Certified Final Cut Pro editor. Experienced video and digital media creator. Editing, Motion Graphics, Compositing, DVD Authoring and Encoding. Produced live music concert video, special events, extreme sports and documentaries. View the reel>>


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