CEntrance AxePort Pro
CEntrance (booth #201-25, level 2) announced its AxePort(tm) Pro USB direct box, which offers 24-bit/96kHz performance and a USB interface for guitar and bass players. AxePort Pro a complete package for recording with almost any DAW on Windows VP/Vista and Mac OS X. Plug a 1/4-inch cord into AxePort from your electric guitar or bass -- or acoustic with built-in pick-up -- and start recording immediately. AxePort Pro is also bundled with Guitar Combos amp-emulation software from Native Instruments, the CEntrance ASIO/GSIF Universal Driver, a belt clip, 3-foot guitar cable, 6-foot USB cable and a velvet carrying pouch.
www.AxePort.com

Lauten Audio LT-381, FC-357, ST-221
Lauten Audio (booth #6983) will debut three new studio microphones: LT-381, FC-357 and ST-221. The FC-357 is a solid-state, multipattern large-diaphragm condenser microphone, with Class-A electronics and a dual-diaphragm capsule capable of omnidirectional, cardioid and figure-8 polar patterns. The ST-221 (pictured) is a small-diaphragm tube microphone that will be packaged in pairs; each features interchangeable cardioid and omnidirectional capsules, NOS military-grade vacuum tubes and high-resolution electronics. The LT-381 features newly designed large dual-diaphragm capsule; NOS military-grade pentode input and triode output circuit; and variable omni, cardioid and figure-8 polar patterns. These new models are expected to ship in the second quarter of 2008.
www.lautenaudio.com

Mu Technologies Mu Voice 1.1.1
Mu Technologies' Mu Voice 1.1.1 is now available as an Audio Unit on Mac. In addition, the Mu Voice User Manual can now be downloaded from the company's Website. Booth #1104, Hall E
www.mu-technologies.com

Idea Center Sessions (booth #5501, Hall B)
10:30 a.m.: The Guitar Strap As Clothing
11 a.m.: How to Create Store Environments That Attract Long-Term Students
11:30 a.m.: Hire Like a Casting Director
12 p.m.: How to Set Up Your Internet Marketing...for FREE
1 p.m.: How to Turn the Slowest Weeks of Summer Into a Financial and Public Relations Bonanza
1:30 p.m.: How to Get More Church Business
2 p.m.: Promote the Difference! Five Ways to Stand Out From Your Competition
2:30 p.m.: How MI Retailers Are Using the Internet to Save Thousands of Dollars Per Month, Part 1
3 p.m.: How MI Retailers Are Using the Internet to Save Thousands of Dollars Per Month, Part 2
3:30 p.m.: How to Fix Your Buying Mistakes
4 p.m.: One-Hour Panel Discussion: "Why DIdn't I Think of That?"
For additional information on these sessions, visit www.thenammshow.com/nammu.

House Ear Institute (HEI), with the ongoing sponsorship commitment from Shure Inc. and NAMM, will provide free hearing screenings, hearing protection, literature and education to WNAMM attendee/exhibotors; the free hearing screenings are sponsored exclusively by Shure and available in booth #1196 in Hall E between the hours of 9:30 a.m. and 6 p.m. on Thursday, January 17 through Saturday, January 20, and 9:30 a.m. to 5 p.m. on Sunday, January 20, 2008. A certified screening technician will conduct the screenings based on regulatory guidelines established by OSHA, and House Ear Institute personnel will provide audiology consultations and hearing health information. The Institute will offer oto-acoustic emissions (OAE) testing and the Hearing-In-Noise Test (HINT) as part of a research study being conducted on hearing loss in the music and pro audio industries.

IMSTA Software Day, Saturday, January 19
IMSTA has partnered with Microsoft to bring the "Software Day" to NAMM. On this day, IMSTA members and supporters will be showing their support for IMSTA by wearing the IMSTA blue T-shirts showing the slogan "Buy the Software You Use." To ensure that IMSTA has the right T-shirt sizes for you and your colleagues, please pre-order your free T-shirts by visiting www.imsta.org and clicking on the "Software Day" banner, or visit booth #6329.