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NATIONAL REAL ESTATE INVESTOR
the green sheet
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IN THE June 11, 2009 ISSUE
 Starting From Scratch, Developer Plans America’s First Eco City in Florida
 What Tenants Should Know About Green Leases
 Green Tidbits

Green Sheet Exclusive

Starting From Scratch, Developer Plans America’s First Eco City in Florida
By Sibley Fleming

Long before Anthony Pugliese bought 27,000 acres located in Osceola County in Central Florida, he considered himself an artist and designer of sorts. Growing up in New Jersey, his childhood role models included Thomas Edison and Leonardo DaVinci, men who invented and created their bold new ideas.

In his early career, Pugliese invented the Natural Look Pool, still available today through a New Jersey-based family business, Pugliese Pools. It was during the harsh northern winter when the pool business slumped that the entrepreneur turned to buying and rehabbing distressed industrial properties to keep the pool employees busy.

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Online Exclusive

What Tenants Should Know About Green Leases
By Claire Woolley, vice president, Howard Ecker + Co.

Green leasing seems headed toward becoming part of the mainstream real estate discussion. However, there is still widespread uncertainty about what green leasing actually is. As such, both landlords and tenants are unsure of the advantages — and disadvantages — that a green lease can afford them. This is a missed opportunity, because a green lease is an excellent vehicle for both tenants and landlords to work together to achieve and retain a green-operated building, and critically in these tight times, benefit from reduced operating costs.

Moreover, for landlords, studies show that going green can substantially increase an asset’s value, and lead to higher rents and occupancy rates.

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Roundups

Green Tidbits
Staff report

Law firm O’Melveny & Myers has been awarded LEED gold certification for commercial interiors in an existing building for its San Francisco office…. Hines has been awarded LEED certification for 101 California, a 48-story office building that the company owns, leases and manages…. Watt Cos. has been awarded LEED gold certification for operations and maintenance of its twin 23-story office tower complex in Century City, Calif…. Property manager CB Richard Ellis and owner FC Tower Property Partners have received LEED gold certification for existing buildings for the 49-story First City Tower office building in Houston.

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NREI INTERACTIVE PRODUCTS
ON-DEMAND WEBINAR
Reinventing Space
This Webcast looks at tips for how empty space can be used in a way that generates foot traffic and cash flow.


JOHN B. LEVY PODCAST
Commercial Real Estate: Every Thorn Has Its Rose
Listen as John Levy discusses several ways that developers can secure financing in the current tumultuous economic environment.

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IREM is your portal to everything GREEN! Visit the IREMFIRST.org Sustainable Knowledge Center for access to information on a practical energy guide, a Sustainable Real Estate Management Course, Green Webinars, and other environmentally sustainable strategies and solutions to be green and save green. www.irem.org/greenpage

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Annual Green Building Interactive Resource Center
For the third consecutive year, the editors of National Real Estate Investor, Retail Traffic and Lodging Hospitality have teamed up to present their annual Green Building Interactive Resource Center—publishing in November. Includes a comprehensive directory of green product and service suppliers in more than 40 categories. Get listed.
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