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Search
Engine Strategies San Jose Conference & Expo, August 10-14.
Learn strategies and tactics behind SEO/SEM and get the lowdown on what
works and what's out. You’ll also learn important search strategies,
and access workshops for individual feedback on improving brand exposure
as well as website usability. SAVE $200 now through July
24. |
Nielsen recently found that the audience for, amount of
content in and time spent watching online video were all significantly
higher in May compared to a year ago. As the major networks are learning
at breakneck speed, our watching habits are changing, and marketers need
to take those changes into account in both designing and buying media
for their campaigns. In fact, according to a separate research report,
“buying” media may be a lesser concern than “earning” it in the
social community. Get to know those online eyeballs at our
Web site.
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Young people aren’t flocking to Twitter as much as the
buzz around the tweeting channel might suggest, according to new
research from a social-net r=trade association and Pace University. Only
22% of a group 18 to 24 said they were actively using the microblogging
service, compared to 99% who said they were active in an online social
network. Before you rush to add the next shiny new thing to your media
mix, take
a look here at stats that suggest the glitter may be off
Twitter.
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Be a Chatter Box: Join Chief Chat
Got something on your mind? Join the growing of community
of marketers on the Chief Chat forums and let us know your thoughts.
Controversial ideas, opinions and rants welcome—and
encouraged. |
The Web site and network run by Coupons Inc. has already
seen as many downloads of printable online coupons in the first five
months of this year as it saw in all of 2008. “It’s a good time to
be in the online coupon business,” says CEO Steven Boal. Find out
why—and why the coming months might only get better—at our
Web site.
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