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April 08, 2008  |  A Penton Media Publication  |     SUBSCRIBE | UNSUBSCRIBE | PREFERENCES

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Top Story


How to Implement Digital Signage as Strategic Media
Today’s digital signage technology enables more contextually driven, interactive content powered by advanced, realtime integration with business systems. However, harnessing sophisticated capabilities demands that retailers and their technology partners go beyond limited, tactical use of "in-store TV," according to Jeff Collard, president of signage software company Omnivex. Collard recently talked with Digital Signage Update about how a strategic approach to digital signage content and implementation improves operations and customer experience. more>>


Installation News


Scharff Weisberg Helps EventQuest Celebrate Old Navy's New Branding at Fashion Week
Old Navy marked its rebranding at Fashion Week in New York City with a gala evening at Eyebeam featuring innovative video technology from Scharff Weisberg. About 500 invited guests were in attendance.

"Old Navy was coming out of the gate with a new image, and we were charged with immersing people in the new brand," says Mark Veder, president at EventQuest, which produced the event. "I'm a big fan of using new and emerging technology so, with Scharff Weisberg's help, we created a media-filled entrance tunnel that directed people to the event. The media moved with them generating energy, giving them a peek at the new feel of Old Navy and ushering them to a 10'x24' seamless plasma wall." more>>


Istanbul Dogus Otomotiv Shows the Future of Auto Dealerships with Meyer Sound
Located in Turkey's Istanbul, Dogus Otomotiv's astounding OtoMotion demolishes all conventional notions of a car dealership. Besides featuring a car showroom, this 38,000-square-meter futuristic complex houses an expansive events space where visitors can enjoy live music, films, and cocktails, as well as a stylish ambience that is highly unique for a car showroom. To enhance such amenities, OtoMotion has been equipped with a stunning array of AV technologies—including 70 plasma screens, six HD projectors, and pristine audio systems comprising more than 140 Meyer Sound loudspeakers. more>>

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Didn't have a chance to attend one of our Webcasts? No problem. Visit the Sound & Video Contractor Webcast Series archive at svconline.com/webcasts. Listen to past events and download the post-event Q&A sessions in one convenient location, svconline.com/webcasts

From Reel-Exchange


Digital Signage Content Creators
Brian Prom
North Mankato, Minn.
I have been in the industry since high school, so all I've known is production. If you can dream it up, we can find a way to accomplish it. Graduated with honors from St. Cloud State University with a degree in Television Production and a minor in Computer Networking. Watch the reel>>


Industry News


Learn how to Run the Best Business Possible
Troubleshoot. Verify. Customize. Advance. Maximize. The list goes on and on. If those words sound useful to you, be sure to register for NSCA classes at InfoComm 08 in Las Vegas, June 14-20.

"You name it, and we've got a course for it," says NSCA Executive Director Chuck Wilson. "NSCA University instructors educate industry professionals with real-world techniques and tips to improve their companies." more>>


Products


Samsung Redefines Reality with New 70in. Full-HD LCD TV
Samsung stakes out new, premium territory in the crowded Full HD TV market with the new line of large-screen 70in. LCD TV that combine the latest in high-definition picture technology with inspired, timeless designs. According to the company, the goal of the new 70in. F9 LCD TV is to roll out the new LED local dimming technology, in some of the largest screen sizes available in the marketplace. Samsung also maintains its premium standards by packaging the lineup with its Full HD 1080p technology and Wide Color Enhancer to deliver superior HD quality with blacker blacks, more vivid colors, and ultra-sharp images. more>>


Chief's Digital Device Accessories for Flatpanel TVs Enable Seamless Content Integration at Installation Site
Chief offers numerous solutions to support content-driven technology by mounting a CPU or media player with a flatpanel TV. Choose from flatpanel mounts with integrated CPU adapters, flatpanel accessories that hold a CPU or media player close to the display, or projector accessories that are ideal for videoconferencing. more>>


Rise Vision Adds LED Ticker Support, Enhances File Management for Rise Display Network Digital Signage Web Service
Rise Vision, a provider of a web-based content management system for the control of digital signage networks, has issued the Spring '08 release of its Rise Display Network (RDN) service. Quarterly updates are one of the significant benefits of RDN, and they are included in the subscription price. Because RDN is a web-based system, new versions of the software are automatically installed on display devices, ensuring that users benefit immediately. New features for this quarter's upgrade focus on improving ease of use of file management and adding support for LED ticker content management. more>>

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