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  issue highlights August 13, 2008 | A Penton Media, Inc. Publication  
Avoiding the 'cable-guy problem': Customer service as differentiator

 TWTelecom confronts gorilla with good news

 U.S. broadband may be a century behind Japan

top story

Privacy scorecard: Carriers, Web firms disclose targeting practices

By Rich Karpinski

Responding to a recent request from a House committee, a slew of telecom and Web firms have provided on-the-record details of how they use their sites and networks to target individuals with targeted advertising.

The responses at turns seem to address and miss the point in question, with Web firms such as Google stressing they don't use deep packet inspection (DPI) — which of course they can't, as they don't own a network — while minimizing the privacy impact of the wide range of personal information to which they do have access.

Carriers such as Verizon and Comcast, meanwhile, also said they don't use DPI for ad-targeting — conveniently skirting the issue of traffic management for the moment — while ignoring that targeted advertising is key to the success of next-generation TV business models.

Read more of this story.


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top news

Avoiding the 'cable-guy problem': Customer service as differentiator
Yuval Brisker, president and CEO of TOA Technologies, co-founded his software-as-a-service ompany in 2003 with the goal of ridding the world of the "cable guy problem." He was tired of the all-too-common scenario of a consumer waiting at home for hours on end for a service technician to arrive. Yet, as telecom service providers ramp up their IPTV offerings, they have not proved themselves to be immune from the cable pandemic of poor customer service.
  READ MORE >>  

TWTelecom confronts gorilla with good news
Before inviting questions from analysts on the company's second-quarter earnings call yesterday, Larissa Herda, chief executive officer of TWTelecom, addressed what she called "the 800-pound gorilla in the room": the economy. And what the company reported was relatively positive, backed up by a quarter in which TWTelecom's revenue grew 3% sequentially and 8% from a year earlier to $290 million and its net income, unlike a year ago, turned positive.
  READ MORE >>  


more news from the web

U.S. broadband may be a century behind Japan

From Wired
The bad news: Broadband adoption slipped to a seven-year low last quarter. The worse news: It could take a century for the United States to catch up to broadband speeds in Japan, given the rate at which services are improving here. Those are the findings of two separate studies — both independently released this week — that point to a grim state of affairs in the broadband market.
  READ MORE >>  

Alltel reports $70M loss

From Yahoo! Finance
Alltel Corp., which is still paying the price of being acquired by private investors, has said it lost $70 million in the second quarter as interest and other costs gobbled up its earnings. Alltel, which in June agreed to be acquired by Verizon Wireless for $5.9 billion, said Tuesday sales rose 10% from a year ago to $2.39 billion. But the $70 million loss contrasted with a profit of $196 million in 2007.
  READ MORE >>  

Brocade profit doubles

From Reuters
Brocade Communications Systems posted a higher-than-expected quarterly profit on strong sales of its data-storage network equipment, sending its shares up 2.6%. Brocade forecast revenue to increase further in the current quarter on demand from corporate customers for data storage products despite economic uncertainties.
  READ MORE >>  


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